Saturday, October 9, 2010

Smell like a Monster

Today's top video under the 'Entertainment' category on youtube was this video:


Remind you of something? Maybe this Old Spice commercial a from few months ago:


While having a furry monster imitating a funny viral commercial is cute, it makes me think is this really acceptable for a children's show? Sesame Street has been known to make pop culture references on their show (ex. http://www.youtube.com/watch?v=fei0SCasFcQ and http://www.youtube.com/watch?v=6dAZ1-nF3VI&feature=player_embedded). Referencing TV shows and popular songs is one thing, but imitating a commercial is different. This could just be innocent parody on a viral video. It could be that Sesame Street is finally recognizing that viral videos are apart of our current pop culture. Then again, the skit plays pretty close to the original commercial. Children will recall the Old Spice and will cause them to tell their parents to buy Old Spice. It is crazy how much advertising is seeping into every corner of children's lives and how acceptable it is. Previously this year Sesame Street didn't air a parody with Katy Perry because it was too sexy (http://www.youtube.com/watch?v=YHROHJlU_Ng), but Sesame Street was okay with indirectly advertising Old Spice. I love Sesame Street, but these values are a little inconsistent and makes me question the show's content a little bit.

(video credit youtube)

1 comment:

  1. LOL the old spice commercials are so hilarious, but I was quite shocked to see sesame streets making a parody ad.

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