Product placement plays HUGE role in television shows and movies. We can also see that actresses and actors are used to promote a product of some sort. For Example, Queen Latifah, female movie star, has been used to promote CoverGirl makeup.
Advertisers use a star to make their products seem more glamorous and elite. But honestly I wonder how many people buy products just because an actor or actress wearing/using them?
Do you think you would be more likely to buy a product because a star you enjoy is on the advertisement? Why or why not?
No comments:
Post a Comment