A Good Comeback

I thought the PC response to Mac's "I'm a Mac vs. PC" ads were quite smart. While the popular Apple inflicted a negative, boring stereotype on PC users, Windows took the initiative to celebrate that stereotype, without backlashing Apple. I also came to realize these Mac vs. PC commercials in particular don't exhibit much diversity besides the age difference. They are two Caucasian men from the US. Whereas the Windows ad features a variety of people from across the globe, varying socioeconomic backgrounds, and both genders. Despite being a Mac owner, the Windows's commercial definitely did a clever job in response to Apple, without getting too aggressive.